CORE
Essential strategy
For startups, small businesses, and early-stage projects.
Ideal for those who need:
A solid starting point
Quick orientation
Simple tasks, without excessive complexity
Opportunity to work independently on part of the job
Every successful project starts with a clear vision. With Discover & Design, our UX method, we help you define your strategy, understand your users' real needs, and design digital experiences that truly make a difference. A collaborative, concrete, and results-oriented process to transform ideas into high-impact solutions.
The UX method that transforms ideas into successful digital products
A collaborative and rigorous process that combines UX Research, Design Thinking, a Human-Centered approach, and advanced analytics tools, including the latest AI tools. The result? Solutions that work, excite users, and deliver measurable results.
Why a true UX process is needed
Saltare o sottovalutare la fase di UX Analysis è uno degli errori più comuni nei progetti digitali. Significa non avere una chiara comprensione del problema né dei bisogni dell’utente.Skipping or underestimating the UX Analysis phase is one of the most common mistakes in digital projects. It means not having a clear understanding of the problem or the user's needs.
Without a structured method you risk:
- Unidentified errors and obstacles
- Lack of understanding real needs
- Incomplete or inconsistent user journeys
- Inaccurate estimates
- Longer development times and higher costs
Which translates to:
- Difficult-to-use digital products
- Fragmented and unsatisfactory user experience
- Low adoption and market failure
- Missed business objectives
- Loss of revenue and reputation
The basis of the method: our design pillars
Discover & Design is born from the union of the leading international frameworks:
Design Thinking
To explore complex problems and generate creative and truly useful solutions.
Human-Centered Design
Every design decision starts from people's needs and behaviors.
Agile Methodologies
Adaptive planning, rapid iterations, and continuous collaboration with the client.
Analysis Tools and AI Support
We use AI to cluster insights, analyze data, evaluate hypotheses, and accelerate prototyping.
Avoid risks and waste: a solid UX method is the best investment for a successful digital project.
A structured path at every stage
Discover & Design is a clear, transparent, and modular process. Our strength is a team with transversal skills—UX, UI, development, strategy, and business—capable of supporting you with a partner-first approach, not just execution. At the end of the process, we deliver:
- Solutions validated by real users
- Decisions based on data, KPIs, and insights
- Simple, optimized, and scalable workflows and interfaces
- Risk analysis and reliable estimates
- Accurate estimates and realistic development plans
The 3 phases of the Discover & Design Method
01 DISCOVER
Research and analysis
Main activities:
- Briefing and alignment
- Competitor benchmarking
- Creation of user personas
- Business and technical requirements analysis
Output
Definition of the problem and project objectives
02 DEFINE
Hypotheses and Solutions
Main activities:
- Feature Prioritization
- Information Architecture
- User Flow Creation
- Wireframes and UX Prototypes
- Preliminary UI Development
Output
A clear and validated vision of possible solutions
03 DESIGN
Organizing
Main activities:
- User Stories for Development
- Definition of Roles and Permissions
- GDPR Screening and Compliance
- Architectural Design
- Software Selection
- Time and Cost Analysis
- Search for Tenders and Grants
Output
A project ready to be developed, without risks
Analysis plans
Every company and every project has different needs, which is why we’ve created three flexible and scalable packages.
Get your project off to a solid start, with no surprises.
Contact us now to schedule a consultation with our team.
We also offer
Guided strategy
Private deployments
Contact us
Do you have a project in mind?
Request a free consultation and tell us your idea, we will help you to make it happen.
